Syngenta announced in January the appointment of Bruce Peters as its new sugarbeet supply operations manager in North America. Peters will be responsible for coordinating the end-toend supply chain activities for sugarbeets from breeder seed to finished goods.
“Bruce brings a wealth of experience, and we are pleased to have him on our North American sugarbeet team,” said Tyler Ring, head of North America sugarbeet seed business, Syngenta. “Peters’ appointment enhances our effectiveness and increases focus on our sugarbeet customers.”
During the past four years, Peters has worked as a seed production manager with Pacific Seed in Toowoomba, Australia. Before that, he held the position of director of operations at Betaseed, Inc., in Tangent, Ore. He has worked in production and sales of sorghum, corn, canola and sugarbeet seed throughout his career.
A graduate of the University of Idaho in agriculture education, Peters is a member of the American Society of Sugar Beet Technologists.
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